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3212 Smith Street
Suite 206
Houston, TX 77006
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832.519.0501
832.201.7429
832.201.7429
www.partida-associates.com

PUBLIC RELATIONS

Think. Speak. Act.
Every word and action expressed will return to you.

Partida & Associates' goal is to create, position, maintain and add value to our clients' brands. Toward this end, we engage in strategically-focused Public Relations. We believe in the spirit and practice of partnership: thus for every client and every project we bring the accumulated expertise and experience of our firm.

Reputation Management

In business today, you are what you seem. Aggressive management of identity and reputation during good times proves to be an extremely prudent investment during occasional bad times.

Crisis Communications

Candor. Confidence. Swiftness. Composed. These are the necessities of managing communications in a crisis, and why clients look to Partida & Associates to guide and support their companies in any critical situation. Whether it is making a call to receive the support of a local official, or place a positive spin within the local press, Partida & Associates delivers.

Alliance Development

In real-time crisis, time is of the essence. Partida & Associates assists clients in the development and implementation of strategic plans for constituent outreach within targeted communities. We are able to provide recommendations that will help secure executive participation in organizations that further government affairs and business interests, forge allies within groups and ultimately seek their support on relevant legislative and regulatory issues. We provide guidance, recommendations and perspectives regarding the targeted constituency.

Hispanic Constituency Development

Too often corporations planning to attract the growing power of the Hispanic community believe that spending millions of dollars in advertising will get them the desired results. Although an effective strategy involves the advertising process, the intricacies associated with the Hispanic culture require a more systematic plan to maximize a company's Return On Investment. Partida & Associates designed the Hispanic Constituency Development Model to help clients create the foundation to develop loyal relationships with this emerging demographic segment.

Hispanic Constituency Development Model

Hispanic Constituency Development Model

"The reputation of a thousand years may be determined by the conduct of one hour"
Japanese Proverb
© 2006 Partida & Associates | Houston, Texas | Monterrey, Mexico |